Yield Branding
With new leadership comes new opportunities.
Yield welcomes a new client. Less than 20-days into her new role Ania Russocki, Yield’s president wooes a new client who’s was in search of unlocking their brand’s value. We would like to give the Consulting Haus a warm welcome into the Yield fold and to express our excitement in helping transform their brand, which […]
A modern day love story
Ania Russocki joins Brad Usherwood as President of Brand Consultancy Yield. In the words of Bob Dylan; ´Times they are a changin’. Today’s world is filled with agencies of all kinds doing brand work that aims to move business. Yet the environment this work is being generated for has changed dramatically. A very challenging economic […]
The power and importance of reimagining your brand
Think of rebranding like renovating a house. It’s about updating and refreshing the structure to meet current needs while preserving its core essence. The goal is to seize the right moment to reinvent and reposition, whether due to internal changes, external pressures, or shifting market landscapes. Rebranding Today: Adding Value Through Realignment In today’s […]
The ‘You’ Factor: Building Trust and Loyalty through Personalized Marketing.
In a world where individuality often competes with collectivism, the idea of something being “focused on you” emerges as a powerful concept. The idea encapsulates the importance of focusing on the individual. Understanding and implementing this idea can have a huge impact on transforming how brands go to market. At its core, the idea of […]
Committed to building better brands in Kelowna.
Yield invites Kelowna businesses to leverage our 34-year track record and expertise spanning 20 business sectors, 170+ clients and 7,800 branding and marketing assignments with a complimentary brand review, led by Brad Usherwood, Founder, Head of Strategy and Creative. Kelowna is a unique and dynamic market that is growing and attracting a diverse set of […]
For immediate release: Yield Branding opens a western office in Kelowna.
Kelowna, BC – Yield Branding, one of Canada’s longest-standing, owner-operated branding and marketing firms has opened a new office in Kelowna, British Columbia. The firm’s founder, Brad Usherwood has moved to the area to lead new growth for the agency. “Having spent a considerable amount of time in British Columbia over the years we saw […]
Yield Branding secures 3-year contract with the Ontario Medical Association.
After a comprehensive procurement process Yield Branding is thrilled to announce that we have retained our AOR status and have been awarded a new 3-year contract as the Ontario Medical Association’s creative branding agency.
Yield welcomes a new client!
Yield rings in the New Year and welcomes CPA Professional Liability Plan (CPA PLI).
They are a standalone organization that is part of the Chartered Accountants of Canada family.