Ted Nation

Yield won 5 Summit International Awards in 2019 including two golds, two silvers, and one bronze. These prestigious awards receive more than 4,500 entries from 27 countries that are judged by an international jury panel.

Looking at powerful brand rankings is always revealing. Looking at the best-known report from Interbrand, they present not just 2018 but a flash-back to the year 2000. The comparison between the two is downright instructive.

Yield has been operating for 28 years. Here we show what the real value of that accumulated experience and thinking is for clients today.

Yield’s President Ted Nation provides his perspective on how the real estate boom is affecting consumer spending in Toronto and Vancouver and what marketers should be watching for.

With a career working on both sides of the fence, behemoths and boutiques, Ted Nation has big ideas on smaller shops.

“Big Earthquake in Chile and Sarah’s on a bus right near the epicenter” Ted Nation’s wife, after she got a call at 4:30 in the morning.

When Erica Jong wrote her novel “Fear of Flying” over 30 years ago who would have thought we were about to become the Fear of Everything generation.